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May 19, 2025
How a 77 year old marketer turned premium vodka into a status symbol and what it teaches us about timing, culture, and branding that actually works
May 12, 2025
How an Austrian toothpaste marketer turned an obscure Thai energy tonic into a $25 billion global empire, one daredevil stunt at a time
Mar 10, 2025
How Ford put the world on wheels, fought against change, and still built a company that’s lasted over a century
Jul 7, 2025
Why the $8 dupe battle matters and how brand identity built over decades is now on trial.
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May 5, 2025
Branding, Grit, and the Art of the Long Game
Apr 28, 2025
Toyota’s story isn't just about cars, it’s about innovation born from a dying family business, wartime devastation, and a vision that reshaped global manufacturing forever.
Mar 31, 2025
From a small-town entrepreneur to the king of retail—how Sam Walton built a global empire by revolutionizing the way America shops
Jun 2, 2025
IKEA’s founder drove a beat-up Volvo, flew coach, and turned radical thrift into a global retail machine.
May 26, 2025
How 5,127 failed prototypes, zero backers, and 15 years of obsession turned a frustrated inventor into a billionaire, and what your business can learn from it.
Mar 24, 2025
Lessons in Power, Profit, and Philanthropy from America's First Tycoon
Mar 3, 2025
How Thomas Edison's innovations and drive led to the creation of an industrial juggernaut
Jun 30, 2025
From Ice Docks to 85,000 Stores: The Enduring Evolution of 7‐Eleven
Jun 23, 2025
How closing 150 stores could unlock the future of Macy's 166-year-old brand
Jun 16, 2025
From Roaring to Whispering. Jaguar’s identity crisis, the branding lesson founders can’t ignore
Jun 9, 2025
The real reason AIG is outperforming its past and what your business can learn from it
